业界资讯

17PR & IPRN reached a strategic partnership, leading the globalization of the world PR industry together

作者:17PR 2020-09-03 16:22:59

2020815日,17PR与国际公共关系联盟(IPRN)达成战略合作协议。携手加强国际公关行业的交流合作,推动商业繁荣、行业进步。

双方的接触和合作始于2018年,通过不断的交流、合作,双方认为进一步拓展和加强合作的深度和广度是非常有必要的。17PR是中国公关行业中重要的垂直媒体平台,一直以国际沟通交流、整合各方强势资源创造更多商业机遇为己任,积极在世界舞台上为中国公关行业代言;而中国作为目前经济增长和市场容量最大的经济体,中国品牌“走出去”和国际品牌的本土宣传需求都呈现爆发式增长。中国的公关行业也随着经济和科技的发展,取得了众多举世瞩目的辉煌成绩。


IPRN创建于1995年,其50余位成员企业主要是位于欧洲、美国、亚洲、中东等地的独立公关公司。这些公司不仅在当地颇具影响力和人脉资源、而且富有远见和国际视野,并因此屡获殊荣。成员之间共享资源、业务机遇,并共享知识技能。


17PRIPRN都相信,双方未来就奖项评选、专业交流、活动以及成员之间的业务合作方面都有着巨大的合作潜力和美好的前景。在这个全球化、数字化的时代中,双方通过充分发挥自身的优势,整合资源,相互赋能,一定对于促进全球的行业发展起到重要的作用。

 

On August 15, 2020, 17PR and the International Public Relations Network (IPRN) established a strategic partnership agreement. Work together to strengthen exchanges and cooperation in the international public relations industry to promote business prosperity and industry progress.


The contact and cooperation between the two parties began in 2018. Through continuous exchanges and cooperation, both parties believe that it is necessary to further expand and strengthen the depth and breadth of cooperation. 17PR is an important professional media platform in China's public relations industry. It has always taken international communication and integration of powerful resources to create more business opportunities as its own responsibility, and actively speaks for China's public relations industry on the world stage; and nowadays China as the current top economic growth and largest market capacity, the "going global" of Chinese brands and the local promotion needs of international brands have shown explosive growth. With the development of economy and technology, China's public relations industry has achieved many glorious achievements that have attracted worldwide attention.


IPRN was founded in 1995, and its more than 50 member companies are mainly independent public relations companies located in Europe, the United States, Asia, and the Middle East. These companies not only have considerable local influence and network resources, but also have foresight and international vision, and have won numerous awards. IPRN Members share resources, business opportunities, knowledge and skills.


17PR and IPRN believe that both parties have great potential for cooperation and bright prospects in terms of award selection, professional exchanges, activities, and business cooperation between members in the future. In this digital era of globalization, the two sides will play an important role in promoting the development of the global industry by giving full play to their own advantages, integrating resources, and empowering each other.


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